WHY STOP AT THE SHORE?
THE STORY BEHIND EVENTS DESIGN @ SEA
It all started with a simple thought.
For decades, we’ve been transforming venues into stories.
From the gilded ballrooms of the early 1900s to modern luxury resorts, the MICE industry has spent over 100 years transforming venues into more than just places to gather.
A PARADIGM SHIFT THAT LAUNCHED A MOVEMENT
“On land, we don’t settle for what a venue provides.”
We have embraced a powerful paradigm. A venue is not merely a setting—it’s a canvas for creativity, where every detail is tailored to reflect a group’s unique story and purpose. On land, we don’t settle for what a venue provides. We think of every element to fully transform spaces through production, design, décor & entertainment. We see a blank canvas—ready to be customised. We create immersive environments that captivate, connect & inspire. From lavish gala dinners to cutting-edge corporate showcases, this is the accepted paradigm : We craft bespoke, multi-dimensional experiences for every group.
THE QUESTION THAT CHANGED EVERYTHING
“If we can do it on land…why not at sea?”
Cruise ships are marvels of design and innovation, offering breathtaking amenities and world-class spaces.
Yet, for far too long, the thought of transforming them into bespoke MICE experiences had been overlooked. What if we reimagined the cruise ship as an extraordinary canvas? What if we took our creativity beyond the shore?
With the launch of Events Design @ Sea (EDS) in 2016, the status quo was shattered. Cruise ships & private yachts became more than vessels—they transformed into spectacular canvases for bespoke group experiences. These weren’t just events. They were boundary-pushing adventures at sea, designed to captivate, inspire, and deliver a lasting impact long after the ship returns to shore.
Today, EDS is a global leader in turning voyages into visionary experiences that captivate, connect, and convert. From bold branding and breathtaking décor to immersive entertainment and seamless AV, EDS reimagines every detail to create extraordinary moments. More than just memories, these experiences strengthen connections and drive business success.
ELEVATING EXPERIENCES AT SEA
Seamless Solutions. Tailored To Scale
Every project is tailored to scale—whether you need a single high-impact service or a full-spectrum production. Here’s how we make it happen:
360° Branding
Wrap the ship in your message—from boarding lounges to pool decks, elevators, and beyond.Design & Décor
Transform every space with custom florals, statement bars, immersive lounge builds, and more.Entertainment & AV Production
Drone shows, live music, theatrical lighting, and multimedia performances that elevate every moment.Event Logistics & Planning
From initial sketches to final curtain call, we handle the full production lifecycle with ease.Pier-Side & Onboard Experiences
We go where the water goes—delivering seamless event design at port or mid-voyage.
ELEVATE YOUR EXPERIENCE @ SEA
“Creativity has no shoreline”
It’s time to move beyond the expected. At EDS, we believe creativity has no shoreline. If you can dream it, we can design it—on land, at sea, or anywhere in between.
Whether you're building client loyalty, launching a brand campaign, or celebrating a milestone, we'll help you craft an experience that sails past the ordinary—and stays with your guests long after the voyage ends.